• LLOYDS PHARMACY CAMPAIGN
    Edo Kars - Havas Worldwide Düsseldorf

  • LLOYDS PHARMACY CAMPAIGN
    Edo Kars - Havas Worldwide Düsseldorf

  • LLOYDS PHARMACY CAMPAIGN
    Edo Kars - Havas Worldwide Düsseldorf

Lloyds Pharmacy Campaign

CGI and Postproduction: Luminous Creative Imaging / Postworks Imaging
Photography: Edo Kars
Agency: Havas Worldwide Düsseldorf

This project was created for Lloyds Pharmacy. We were asked to create these scenes where certain vegetables looked like pieces of fruit. We decided that the texts could be created from that vegetable as well. The texts were handwritten while the vegetable texts were all created in CG. The peeler was also created in CG.

Project close-up and detail